Valentina Hot Sauce

Valentina Hot Sauce
Label Re-design
Softwares Used: Illustrator
PROJECT GUIDELINES: Create a revised label design for an existing salsa or beverage. Demonstrate the ability to connect a business with a target audience & explore color, typography, paper and design choices. Through this project we will gain experience with hand-building, craftsmanship, materials, & Learn how to use barcodes/nutrition facts.
Valentina hot sauce is the leading brand in the field of hot sauce production and sales across Mexico. Growing up in a Mexican household Valentina has always been a part of our food and culture. Through this re-design I wanted to captivate the Mexican culture by using inspiration from Talavera tile designs and Tenango embroidery to incorporate in my design.


